Air Jordan 10 Retro BG 'I'm Back' (Unisex) White Kids' Basketball Shoes 310806 104

In 1995, coinciding with Jordan's iconic 'I'm back' return to the NBA, the Air Jordan 10 was officially launched. At its inception, the Air Jordan 10 was not well received by Jordan himself, as he had not participated in its design; only after modifications was it finally released. The Air Jordan 10 marked the first use of a Phylon midsole to reduce weight, while a 3/4-length Air Sole unit provided firm cushioning. The outsole featured an engraved record of Jordan's outstanding career achievements up to that point. To generate buzz for the debut of the AJ10, released five distinct city-themed colorways. March 25, 1995, wearing the Chicago-colorway Air Jordan 10, Jordan played his first game following his return—immediately reestablishing himself as the global focal point for basketball fans, and simultaneously bringing the Air Jordan 10 into the spotlight alongside him.

Size Foot Length 35.5 225mm 36.0 230mm 36.5 235mm 37.5 235mm 38.0 240mm 38.5 240mm 39.0 245mm 40.0 250mm 40.5 255mm 41.0 260mm 42.0 265mm